
Belle Bath + Body
- LOCATION: georgia
- SERVICES: art direction, brand identity, packaging, print, web design
Belle Bath & Body is a boutique beauty and body shop located in the heart of Georgia. Run solely by Rayetta Parrish, a true Southern Belle, it primarily offers luxurious bath products that are created in her home using only natural and organic ingredients. With a scientific background, Rayetta created her proprietary formulas to offer clean and rich products to her growing customer base. She needed a visual representation of that and so I created a clean, modern design with simple graphics, clean typography, a soft color palette and subtle watercolor accents. A stylized graphic rose sits at the center of her new brand as it is not only her favourite flower, but it is her signature essential oil.







Thank you for all of your direction. At the same time you listened to what I wanted, you kept me focused on what my audience would respond to!- Rayetta Parrish -